Heard of Craig Oldman's Hand Written Letter project? We asked five Aus design studios to write to Craig: http://t.co/2i4Q614l
Time for another bumper selection of this weeks most interesting packaging.
Mindy’s Hot Chocolate
This retro packaging for Mindy’s Hot Chocolate in Chicago is retro cool. But I can’t help thinking that it reminds of the Sultry Sally packaging that launched in Australia a while ago. Designed by Kyle Tezak.
Found via Designworklife
Saint & Sinner Wines Australia
This seductive new packaging for Australian wine label Saint & Sinner was created by Boldinc. The wines and their labels were designed to illustrate a woman’s tantilising qualities and how that then related to the wine variants. Five deliciously seductive drops were sourced by S&S from the depths of Australian vineyards; Syrah, Pinot Gris, Cabernet Sauvignon, Pinot Noir and a Sauvignon Blanc.
Each wine comes complete with phone number so the consumer can text for insightful information, cheeky pictures or dangerous specials for purchasing wine in the future. The naughty interaction between brand and consumer is fun but has a serious side that keeps the brand fresh, drives loyalty and sales.
Found via thedieline.com
Liquor Beirao Premium
Beirão liquor is one of the most popular and traditional brands in Portugal. Everyone, from the businessman from Lisbon to the countryside farmer knows and drink this liquor. This design comes from NTGJ Design who proposed launching a limited edition of 1,000 units, creating premium version which would assert itself as an excellent collector’s item or a great gift.
Found via thedieline.com
The Blonde Bombshell and The Red Monster
Interesting wine labels for US wine maker Jeff Booth & Total Beverage Solutions. The Blonde Bombshell was created by Hook, while the Red Monster was designed by Stranger and Stranger. Both bottles were illustrated by an illustrator from Minds Eye, Atlanta.
Little Creatures Pipsqueak
A well deserved facelift for Australian cider brand Little Creatures. Now one of Australia’s most successful craft breweries, Little Creatures have ditched the weightlifter and introduced a vintage pushbike and apple tree. Created by brainCELLS.
Found via Lovelypackage
Moomah Cafe
Moomah is a creative arts cafe for parents and children based in New York. Designers ApartmentOne have created a new visual langauge as well as had fun with the packaging and other multiple touch points.
Found via Packagingworld
Howling monkey
Finally some interesting new packaging from Turner Duckworth for Howling Monkey. Not much is known about this, even the Howling Monkey website is pretty cryptic.
Found via packagingoftheworld





















The ladies on the Hot Chocolate labels are actually taken from Elvgren paintings. You can find more of Elvgren’s sexy ladies here: http://www.gilelvgren.com
Jo… Awesome stuff. Straight into the bookmarks.
Love that style of illustration. Someone else that i think does it really well is Virgin. They stick pin-ups on the side of all their aircraft, and even the new Virgin Galactic spaceships will have a pin-up girl that was drawn using reference from Richard Branson’s own mother…
http://www.belowtheclouds.com/uploads/2008/09/galactic01-700×495.jpg
i absolutely love the Saint & Sinner Wine labels! and the Moomah Cafe cups and bags..